| Determining The Influence Of Other Regional Markets |
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Real estate in your market area is affected by influences outside of your own region. For example, when I sold real estate in Portland, Oregon, what was happening in terms of inventory, appreciation, and activity in Seattle, Washington had an effect on my own marketplace. ...
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| Marketing 101: Grab The Customer’s Attention |
| I remember one of the first things I learned in the first marketing course I took in college:
“Rule #1 of marketing and advertising is to grab the customer’s attention. If you can’t do that, you can’t sell him anything.”
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| Labels Are For Bottles, Cartons And Cans. Not People. |
| Do more than merely accept how ODD you are – embrace it. When you do, you realize that all the Evens you know, beneath the outer shell they present to the world, are just as ODD as you....
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| The Sales Training Series: Five Buying Decisions |
| Have you ever had a customer that seemed to reject nearly everything that you were presenting? We all have. Research on the customer's buying decisions has revealed that:
A customer's resistance may not be caused by what you present; it could be the sequence of your presentation....
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| Ten Ways To Build Rapport On The Telephone |
| Public Relations - particularly with the media - is a critical component of successful communication efforts. Here are some basic Public Relations principles and ideas to help you build a public relations...
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| Success Story - Paul Guenther |
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It was a billboard that provided inspiration to Paul Guenther, a Sales Representative for Chicago Title in Chandler, Arizona. “The DHL tag line caught my eye,” states Paul. So now, the phrase ‘The extra mile is part of ...
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